How Internet affects your Business....

Inverted Thoughts is giving insight about how the internet is affecting a Business.

Imagine a day without Internet – you’d probably think it to be an easy thing to do. But it’s not that simple at all. You’d survive the day, but probably wouldn’t last much more than that! This is what the internet has become to most of us: a shot in the arm that we need from time to time, a high without which ‘satisfied’ would not be part of our analysis of the day. In the last 10-15 years, the internet has grown so fast and so big, that you now have videos, songs, websites, and even human beings themselves going viral now. By that standard, if all of these are viral, the internet would be the grand daddy diseases of all times!

 So, how has the internet grown in numbers, you ask?  Here’s a more detailed explanation of the info graph created by inverted Thoughts, based on research done through the years by quite a few research companies. 

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The internet is used by 2.4 billion people around the planet. So, for a planet that has more than 7 billion, people this is a mere 34% of the total population. What does that mean? Besides 4.6 billion potential new customers, this could be the largest unifying factor among people of all races, languages, sects and religions. In India, a mere 10% of the 1.2 Billion population (120 million) make use of the internet. With the   technological boom the country is facing, that number seems to be constantly multiplying, with connections in villages, towns and cities all growing by the day!

           There are more than 613 Million websites in the world! Just imagine the potential that the world sees through this medium that is the internet! For any business, it would mean a potentially unending supply of customers to win over! There are over 2.4 Billion people who use social media through a variety of different platforms including computers, cellular devices and hand-held web devices. Globally, an individual averages about 5 and a half hours on the internet, the Indian, about four hours, giving any marketer enough leeway to promote a product, in any which way he or she thinks best! Social Media is fast becoming the most trusted form of marketing: it after all, is very close to black & white in its approach.

        The SEO boom has meant that the world is really making the most of the potential that the internet holds- The strength of the UK SEO market itself is more than 500 million people. Add to that the Google statistic of having more than a billion searches a day, (Bing has close to 500 million) and you know that the world depends on the internet for everything, from shoes and clothes, to food delivery and online entertainment.

           Search Engine Marketing has been another big money-spinner on the internet. So, what do you do when the keyword you are looking to up your ante on the internet is already saturated? You pay the search engine to make your company’s name appear at the highest ranks of a webpage! While it may seem as you are paying a large amount to see your company’s name on high rankings, it also means a huge return for you from the very same customers who are looking for your services. 

      The potential the world of Online Press Releases holds is also something that the internet is now becoming accustomed to. The internet is truly a world full of information, for and by, any and every user. Today a good percentage of the global population learn and communicate about the recent developments and  events through the medium of the very well paced medium of the World Wide Web. Today, a source of information such as the Internet cannot be matched in any way and thus it is really the most reliable ways to propagate one’s business through this medium.